I was awed the other day when a coworker came up to me and started complaining about how he had to attend a seminar on the role of social media in sales prospecting. I told him to consider himself lucky, as most companies don’t go out of their way to keep their sales reps up [more...]
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Geoffrey James recently posted in the bNet Sales Machine blog about some of the qualities a “salesperson of the future” should possess. The post is a compilation of the best answers he received from CEOs and sales experts, some of which are right on track with our thinking. One particular trait he highlights is the ability [more...] Pretend you’re buying a car. Two dealerships have the make and model that you are looking for, and you have gone through the necessary motions of negotiating the price down at both locations. Both salesmen are offering you the same options at relatively the same price. Which dealership are you going to buy from? Naturally [more...] Michael Levy When selling to other companies, we often forget that what we are selling are solutions to problems. It is easy to fall back onto the feature sheet and comparative checklists, but a good salesperson intuitively understands her customers’ pains and asks questions to understand their requirements and underlying needs. [more...] Being dynamic these days is the key to success – both with your sales tools and your sales approach. It’s especially important to be on-point in a sales 2.0 world where information is so readily available. Often, prospects find information about your company/services and come to you for information before you’re able to verify that [more...] |
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