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Posted on February 18th, 2011
Blogging is a superb way to demonstrate thought leadership
Brian Clark of CopyBlogger penned this awesome post and I felt I had to share it with our readers. A blog is a critical part of B2B lead generation, so it is a great way to engage prospective sales leads. Even sales can use great blog articles as introductions [more...]
Posted on February 17th, 2011
By Jim Burns of Avitage.
This is my list of new truisms for B2B marketing and sales. They provide context for most of our services and my writing.
If you agree with these truisms, please join the conversation. If you have additional, please help me growth a comprehensive list.
Buyers are more in control of the B2B buying [more...]
Posted on February 17th, 2011
Guest post by Kevin Temple of Enterprise-Selling. A special post just for the B2B Sales Lounge. Thanks, Kevin.
There are many signs that the economy is turning for the better; the Dow Jones index is at a three year high, consumer spending is also at a three year high and from my own perspective, my entire [more...]
Posted on February 17th, 2011
Helping You by Bringing You the Best in Sales
We’d like to take a moment and recognize the great sales talent who have contributed to the B2B Sales Lounge. It’s a Who’s Who of Sales.
Miles Austin, Fill the Funnel
Jill Konrath, Selling to Big Companies
Kevin Temple, Enterprise Selling
Kelley Robertson, Fearless Selling
Ron Carr, Karr Associates
Geoffrey James, Sales Machine, [more...]
Posted on February 16th, 2011
Guest post by Tibor Shanto. Bio at end.
Sales like many things in life, is series of actions and reactions. The job of a sales professional is to limit the variability of reactions by
Tibor Shanto
buyer to actions they set in motion; to initiate those actions that will facilitate the buyer’s buying process, and continually moving [more...]
Posted on February 15th, 2011
I found this post at Miles Austin’s great blog Fill the Funnel. To read the original post, please visit: The Invisible Sales Rep. We thank Miles for giving us permission to reuse his great post.
This post was particularly interesting to me because of my online presence and the fact that 8 out of 10 buyers claim [more...]
Posted on February 14th, 2011
by Ron Karr (bio and contact info at end)
When you call customers or prospects do you leave a rambling, boring or informal message? Or even worse, do you simply hang up if they do not answer?
“Maybe that’s why these people (and maybe even some of your friends!) don’t call you back,” says Ron Karr, business [more...]
Posted on February 11th, 2011
RainToday published this great blog article by Mike Schultz and John Doerr. You can see the original article at http://www.raintoday.com/pages/6669_offers_that_convert_website_visitors_into_qualified_leads.cfm
Hope you enjoy it. And thanks Mike and John.
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About 50% of sales people won’t prospect. That’s the research. In our experience, the percentage of consultants who won’t prospect is even higher.
While most people will tell you [more...]
Posted on February 10th, 2011
Kevin Temple of Enterprise Selling is a good friend of the B2B Sales Lounge. With the recent difficulties in the selling environment, we thought this article would be timely and helpful. If your interest lies in improving the flow of quality sales leads, check out iSell and our other blog, Fearless Competitor.
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The Phoenix Effect
Looking back [more...]
Posted on February 9th, 2011
This post is an original article by the author of this blog. Please visit About the Author for bio information.
We used to go far and wide looking for customers. That barely works any more. I suggest a new and different approach – Choose your customer.
Cold calls, email blasts, webinars, etc. – all designed to attract [more...]
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