Pretend you’re buying a car. Two dealerships have the make and model that you are looking for, and you have gone through the necessary motions of negotiating the price down at both locations. Both salesmen are offering you the same options at relatively the same price. Which dealership are you going to buy from? Naturally [more...]
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So you have been talking with a prospect for the past few weeks. You have explained to them multiple times how great your product is and why they need it. You pick up the phone and make a call to the prospect expecting to move forward toward a close, only to find out that they [more...] |
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